Wouldn’t you like to find the best mobile marketing app for your business? Of course you would! Here are 4 important questions you should ask yourself when looking for the best app for your business.
- Does it have Easy Mobile Sharing?
- Does it have effective CRM (Customer Relationship Management) capabilities?
- Does it have the capability to do Text Blast Marketing Campaigns?
- Can it be customized to show off your company Brand effectively and present your business well?
1. Easy Mobile Sharing
Be the best in your business industry with your marketing tools. If you truly want to grab the attention of smartphone users, you need more than a mobile responsive website. You need a Mobile Marketing App that is easy to use and share!
With nearly 70% of the global population having a smartphone, you can see that the future of mobile marketing lies with the apps.
Mobile users love apps because no web address is needed and all the tedious navigation menu of large media sites are bypassed.
You want to be able to text your business information, portfolio, marketing footprint, credentials and office directions in an instant. It should be as easy as one, two, three!
What your mobile app represents MUST be clear to users. You can make a simple and clear introduction of your app in one sentence. And you must be able to share it in an instant with text messaging or with a short code or keyword. TEXT: ezguy TO: 64600. The easier the better! When you don’t have your business card with you a business mobile app should be easy to text to your new business acquaintance. Mobile apps are the easiest way to communicate to your mobile audience… which is most everyone!
2. Great Customer Relationship Management (CRM)
Transform your business into greater profitability, efficiency and growth. CRM (Customer Relationship Management) sales, marketing and operations tools are very effective but can be very costly. Do your research to find the most cost effective mobile marketing app CRM.
A recent study found that U.S. Mobile Apps use has grown beyond Web Consumption at 94 minutes a day.
CRM lets you store and manage prospects and customer information, like contact info, accounts, leads, and sales opportunities, in one location.
Manual data entry can suck countless hours out of a business owner’s or sales team’s week. The best CRMs reduce as many of those repetitive tasks as possible by allowing you to quickly sync your email accounts, your calendar and your smartphone, giving you one location for all account information.
You or your sales team need to be equally effective both inside and outside the office, so the ability to access deals and contact information from any device is crucial. Ideally, your CRM should offer iPhone and Android mobile apps that are reliable and easy to use without sacrificing desktop features.
Small business owners and sales teams are best served by user-friendly, intuitive CRM solutions that can be learned in an afternoon and don’t require ongoing maintenance. Keep in mind that 55% of sales reps feel that ease-of-use is the most important feature of a CRM.
You want your CRM integrated into your mobile marketing app tool and to also be affordable.
Build meaningful relationships across all social media platforms. Collaboratively plan campaigns from one unified view — connecting your marketing, service, and sales teams directly to your customers in real time.
With a CRM integrated into your Mobile Marketing App you can Manage Your Business Easily!
3. Text Blast Marketing Campaign Capability (SMS)
You want a mobile marketing app that has the capability to text customers directly, one-on-one or one-to-many.
SMS text messaging has become one of the up-and-coming ways to reach customers effectively. And statistics support that customers prefer texting especially in specific situations. Those businesses who have adopted SMS texting as a marketing tool are finding that there are many uses of this channel of communication. SMS works well as a marketing channel, and it also works to enhance other channels such as emails, social media or calling. Many businesses are finding that SMS is a good way to send appointment reminders, newly launched projects and event schedules.
If you are looking to reach people quickly, SMS through your mobile marketing app may be the right solution for you. If you are hesitating using SMS texting for business, consider these statistics before you make up your mind.
- 97 percent of Americans use texting at least once a day on their cell phones.
- Over six billion texts are sent in the United States each day.
- More than 80 percent of American adults text which makes it the most common cell phone activity.
- Text messages have a 98 percent ‘open’ rate while Email messages have a 20 percent ‘open’ rate.
- Text messaging has a 45 percent response rate, while email only has a 6 percent response rate.
- 90 percent of all SMS texts are read in under 3 minutes.
- On average, text messages are read in under 5 seconds.
4. Brand Capability – Stand Out From The Crowd
You want the WOW FACTOR with Professional Design Services to make a fantastic statement!
You want a beautiful and effectively designed app for your business, displaying your business BRAND. You want your designs to look professional and functional. Your marketing app should represent your business along with being easy to use which creates a powerful tool for your business! And you especially want it to be easy to share!
Not every mobile marketing app has both beautiful and effective assets. Your mobile app has to look stunning so your viewer is interested in taking a look.
You also want a mobile marketing app where you can easily change text, images, contact information and videos to keep your app information current and interesting for your viewers to keep them coming back to you and your business information.
Your GOAL is to be in front of your customers at all times and create responsive sales!
When looking for the most effective mobile marketing app, expert George Churilla would be happy to help you. George welcomes your questions and is looking forward to discussing your mobile marketing app questions with you. Call George at 503-939-1893.